RealHer Cosmetics supports LGBT Pride Month with new launches

The US cosmetics brand will donate 20% of the proceeds from its new mascara and eyeliner products to LGBT Center of Orange County.

RealHer Cosmetics, the US make-up brand, plans to support LGBT Pride Month this June by donating proceeds to the LGBT Center of Orange County.

The brand will give 20% of all online sales made from its new Eye Am OUTstanding liquid eyeliner and Eye Am Beautiful mascara to the centre next month.

The volunteer organisation offers empowerment programmes and support to all people that identify as or are allies of lesbian, gay, bisexual and transgender communities.

Founded in 2015 by Bill Xiang, RealHer Cosmetics sells vegan and cruelty-free make-up inspired by positive affirmations and giving back to communities.

It also runs the RealHerSisterhood Community Forum, which provides information, support and inspiration to women about careers, life advice, business and more.


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